PARIS OLYMPICS 2024 UNIFORMS
The Olympics began in ancient Greece, honoring Zeus, with a single event—a 192-meter foot race. Over time, more events like wrestling, boxing, and chariot racing were added. Only freeborn Greek men could compete, and the games lasted nearly 12 centuries until banned by a Roman emperor due to their pagan roots.
In the late 19th century, Pierre de Coubertin revived the Olympics to promote global peace through sports. The first modern Games were held in Athens in 1896, featuring 280 participants from 13 nations. Today, the Olympics are a global event with athletes from over 200 countries, celebrated for fostering sportsmanship and unity.
The uniforms for the Olympic teams are not just about functionality; they tell stories and reflect cultural pride.
In Mongolia, designers Michel & Amazonka have crafted stunning uniforms featuring embroidered vests and caftans, inspired by traditional Mongolian dress. These designs beautifully bridge the past with the present.
Team Haiti's uniforms, designed by Stella Jean, stand out with artwork by Haitian painter Philippe Dodard, bringing a piece of Haiti's vibrant artistic heritage to the world stage during the opening ceremony.
Canada's uniform, designed by Lululemon, combines high-tech materials for thermal comfort with design elements that pay homage to the country's indigenous heritage, showcasing both innovation and respect for tradition.
Kenya's Olympic kit, while designed by Nike, features a ceremonial kit selected through Namwamba's Talanta Hela initiative which was sponsored and produced by Vivo woman. The winning designer Kovu-couture, was awarded KSh 300,000 with the runners-up also recognized for their creative contributions.
Uganda's breakdance team made a bold statement with uniforms that are 100 percent upcycled, thanks to Ugandan streetwear label IGC Fashion, merging sustainability with style.
Each of these uniforms not only represents the athletes but also celebrates the rich cultural heritage of their respective countries.
Writer : Annemarie W Muchunu
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